Christine Laperriere is basically the Marie Kondo of the mind, and I think you should read her book on emotional real estate and how to rebalance your life.
![On Being Too Busy To Be Happy [Book Review]](https://images.squarespace-cdn.com/content/v1/5cc8a6d9e666697cf9689373/1575844435209-ME4OIJK7E37YU2TNV9LM/CFC8B32F-B7BA-4F18-8B2D-B6EF878BBB4E-3639-000007BD6151A628.jpeg)
On Giving In to Cyber Monday
Is it okay to spend on Cyber Monday? This week I put my money where my mouth is and headed into the trenches of Black Friday online shopping for some real-world Behavioural Sassonomics, all for the benefit of you, dear reader ;)
On Getting Help When You Need It
Have you every driven by an accident? (or been in an accident only to feel like everyone is just driving by and no one is helping?) Why didn’t anyone stop and help? The answer is in this week’s edition of Behavioural Sassonomics :)
On Everyday Bullies
Have you ever been affected by a bully at work or at school, or received a really mean text? You’re not alone. This week we look at ways to combat cyber bullying, Sassonomics-style!
On Not Speaking Up
We’ve all experienced a time – maybe in a class or seminar – where the teacher pauses to ask if everyone understands the material so far. Everyone around you nods. But you have no clue what is going on. Instead, you nod along too rather than raising your hand. But wait… why!?
On Fear of Flying
Airline Companies, how do you MAXimize returns on the relaunch of your new aircraft when your customers are afraid of it? Don’t worry, Dr. D has the answers! Grounded in psychological research of course ;)
On… Why is No One RSVPing?
Not getting replies to RSVPs is getting more common… but it’s not getting any less rude. What’s the deal? This week we explore RSVPs with a combination of sass and Psychology.
On Conversational Narcissism 101
This week… Conversational Narcissism 101. How to spot it in yourself and others, why it happens, and what to do about it.
*Caution. This post might contain high levels of sass.
On Feeling Like An Impostor
Are you an overachiever but feel like any day now someone is going to discover you aren’t actually all that great? You could have Impostor Syndrome.
![On Rising Strong [Book Review]](https://images.squarespace-cdn.com/content/v1/5cc8a6d9e666697cf9689373/1569790786136-D8TD36154OYQ6GAN8EYG/Rising+Strong.jpg)
On Rising Strong [Book Review]
Sometimes we get really crappy criticism. Dr Brene Brown’s book is an awesome read to give us a strategy to disentangle if the criticism is even about us… and a whole toolkit of other wisdom.
On Being Likeable and Authentic
Does being likeable at work matter? Behavioural science has the answer.
On Your Name
Does your name say more about you, or your parents?
On Adopting A Behavioural Lens
BLAH: Applying Behavioural Economics starts with a behavioural lens. And some sass.
On Shopping Carts
Save the cart, take a basket.
On Having Too Many Friends
Why more friends can lead to greater loneliness.
On Graduation Goggles
Why do hard experiences always seem rosier at the end?
On Porches, Showy Spending, and Dating
What you spend your money on for Valentine’s Day means more than you think.
On The Face
Ever felt like a product speaks to you? Maybe it’s because of how we judge it’s face.
On Being Colourful
Colours impact consumer behaviour. Does it impact the way YOU buy?
On Trust... Discussed (Part 2)
Part 2 on trust - how to use behavioural economics to build brand trust.